Think about this: What’s the most common reason people get online each and every day? Simple. To get information. Information seeking is so huge that Google alone hosts 400,000,000 searches every day! OK, so what’s it to you? This quest for information is an opportunity for you to fill a need. And when done correctly, [...]

I assume we’ve all done the directory thing. Wait – submit - wait - submit – submit some more - submit – submit. I think you all know how the story goes. But is it really worth it. We know we have to get links from somewhere, and directories seem to be an simple and quick way to aquire them. [...]

I remember seeing a bumper sticker on a car one time that stated the a person with the most toys prior to dying is the winner. When it comes to Search engine optimization, the an individual with the most back hyperlinks wins. When I was first introduced to this terminology I have to admit I was a little bit unnerved. What the heck are back hyperlinks and what makes them so essential?